If each of the services provided in the SVoD model had only one subscription, then in 2026 their number would be enough for every fifth population on Earth. However, many users buy access to several platforms at the same time. Only in China and the United States will 49 percent live in 5 years. Customers of paid streaming services. Currently, it is 56%, because this type of service appears for the first time in the United States most often. In the coming years, they will gain popularity in many other countries.


Will Disney+ beat Netflix?

Predictions show that it will be the global leader in broadcasting platforms In 2026, Disney + with 284.2 million users. Netflix will contain 270.7 million of them. The following places will take it: Amazon Prime Video (243.4 million), HBO Max (76.3 million) and Apple TV+ (35.6 million). Disney+ will gain up to 141 million users, and Netflix 53 million. As much as 43 percent. Disney+ subscribers come from Asia, and the platform will get them the Hotstar brand in 13 countries in the region.

Currently, Netflix has 209 million users, Amazon Prime Video 200 million, and Disney+ 110 million. The latter platform will debut in Poland and several other markets only next year. It was also announced that HBO Max would first launch in 2022. Apple TV+ does not reveal the number of subscribers, but it is known to be less than 20 million.

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Good predictions for other sites

Up to 377 million users will use the view of other websites. They will likely include local players like Player and Polsat Box Go, as well as brands that are only in certain regions. This is Viaplay, for example, which works in Scandinavia, the Baltic states, Poland and soon will also go to Holland, Great Britain, Germany, Austria, Switzerland and the Netherlands. Next year, the SkyShowtime platform will also be launched in Europe.